气味图书馆的英文介绍~thanks!

气味图书馆的英文介绍~thanks!
气味图书馆的英文介绍~thanks!

气味图书馆的英文介绍~thanks!
Odor Libary can make perfume smell like toasted duck
Odor Libary can make perfume smell like toasted duck
Duplicating the nature in completely new way,the Odor Libary is famous due to
this.And in the eyes of the creator,the Smell Industry,is rarely the blue sea
in the commercial world.
The Smell Industry
This is a special perfume shop.
The space counted 20 sqare meters with basic white,has distributed into lab
outlook.And the perfume here,full with familiar odor in life:green grass,pop
corn,crayon,garden after rain,baby toilet powder,gramham crackers...even
earthworms.Before uncovering the lid of bottles,no one can imagine that these
ordor can be made into perfume.
The shop named Odor Libary is the first shop Nanshi Lou aged 25 opened in
Beijing,and specially delegated the American Brand DEMETER.This brand came from
America is famous with high-quality imitating the reality odor,make people
conveniently find the taste like putting on clothes according to the mood.There
are 300 kinds of perfume on the shelves,the most ordinary wrap is 30 litters a
bottle,cost 285RMB.
The odor DEMETER is delicate,only four hours remaining.And the perfume in this
brand put on sale in 1994,and only be selled in Silverlan or some giftware
shops,and it can welly meet the demands of the small-scaled market involved by
star artist,advertisers,fashion representative people and the literary and
artistic youth.
"Their odor with their bodies need to conceal,but Chinese themselves have no
demand of that,and more wish to find their own smell." Nanshi Lou said,and he
hoped it will be more popular with people.
And there is a special set of playing called situations simulations,for instance
combined the paperbound's,the dust's and the mould's these three kind of smell
together,will be the old libary odor; and putting the pop-corn,the dust,the
bubble gum,the eraser and the rust's smell together will make the old cinema's
odor.
And Nanshi Lou stressed that she is not only for the perfume,but the smell
industry.
During her studying abroad,Nanshi Lou and his partner Gen Li and Yichen found,
visual industry(for example movie) has affected the 100-year past,and there are
also significant commercial adoption in the touch industry(like a pair of shoes
can cost much if weared on comfortablely),"only the smell industry si still blue
sea."
Nanshi Lou who studied the art,spitted out such kinds of words like "Blue Sea"
occasionally."There is no popular book related to the commerce that I have never
readed."
And this is not the first business.She have selled the antique watch,clothes,
and became a shareholder of a Promedia Inc,also been an editor of entertainment
edition of a newspaper.After that,she spent one year reading various kinds of
commercial books,and finally she choosed the DEMETER the most characteristic in
the smell and the mostly fitting into China,and go back after graduated in 2008.
The first shop located in in the Sanlitun village,Xinxing fahsion commercial
region,beijing,opened in Nov last year,and the turnover of this half year is
1.5 million RMB.
But this is not the most profit shop.Shanghai Zifang shop opened in May 1st,the
turnover is that:"2 M the first month,and 3 M the second","It may be related
to the Shanghai Expo".Nanshi Lou guessed.
Fellows
Now,the ordor libary owns 7 shops in Mainland.Besides the two in Beijing,the
rest of all are charged by the region.The Taichung and Taipei will open two
stores this year,the location work is sill going in Hongkong,"find out the most
jake gyllenhaal place."
They are always looking for new brand with odor.And the Sanlitun shop extended
on July 25th,there are three more kinds of commodities:"Perfume related to the
city and love","something indoor with smell like dog can","toothpaste with
different smell".
This industry's fellows come from various fields.And the Ordor Libary is
negociating with the fashion Journal 1626,may put out a kind of perfume,selled
in the pipe of 1626,people purchase this kind of perfume may receive journal
free.
And also the clothes,for instance the brand CHOCOLATE under the flag of Hongkong
I.T."Last valentine's day,we put out a kind of perfume named chocolate,and
sell well in the Hongkong CHOCOLATE shop."Nanshi Lou said,recently "Jiangnan
clothes are also do business with us."
"Many enterprises get in touch with us."Nanshi Lou said,like Wanke.This
property company will intall a odor-sent-out device provided by the Ordor Libary
in the House selling section in Tanshan,"looking the responce of this,may
cooperate more deeply." Such kind of cooperations there are many,"And Wanke is
only a small part of them."
They have cooperated with the Jiejiang Commercial Bank.The bank shipped the
DEMETER perfume to the customers,"select the smell they may like due to the
customer's data." And we also talking about what the smell should be in the Hall
of the Bank,but "discussing far like that,the manager of the bank was
substituted."
She said,after the first shop in Sanlitun,all the cooperator come up
initiative.Now the head in Beijing will receive 20 to 30 letters applied for
region delegation,and Nanshi Lou have no demand for the experiences of this
field,but if the profit is the first direction,she will dismiss.The key is the
degree of loving odor and the innovating ability in imagination.
Nanshi Lou is going to remain only the Sanlitun shop for directly selling,"some
strange ideas,tryings,we will do in our own shop,losing money we first.And
here is just a lab."
She sitted on the long chair in Sanlitun shop,besides there are full with tubes
and beakers.
Miyaho chicken fragment Perfume
The lab visitors' most opinions is that:Why that are in short supply?
"We are always in short supply.Indeed no way out."
DEMETER own a dozen of employees in American manufacturing provider,"All by
hand,hundreds of bottles a day." Nanshi Lou said,there is another reasons for
this,they must make orders three month before,but the demands always run out of
predictions.
The Sanlitun shop in Beijing,Garden after rain,Rain,Jintangli(some kind of
wine) these three kinds of perfume are always in short supply.In Chengdu,the
green tea and the bodhi tree sell wellest,"Maybe the people there have a deep
Buddha-nature." The snow sell well in the north,and the sourth the rain is
favorite.
She described the makings of the DEMETER:The snow odor,"In snowing day,takes
out the air from outside,and analyzes the air,then simulates." The tomatoes is
taking out the air in the tomato field,earthworm mostly is the smell of the deep
earth.
And there are also some customers suggested to develop new odor."The most
advisories is the Miyaho chicken fragment,and also someone asked for bitter and
toaster." Nanshi Lou frowned slightly,"We are not going to do these,we don't
believed someone will buy a bottle of Miyaho chicken fragment home."
DEMETER are researching the lotus leaf and toast duck these special ordors,and
some other relatively pure and fresh smell,like Wulong tea,red bean and green
bean.
Nanshi Lou now are on trips other places,"Make certian every shop are
profitable." And so long as she is in Beijing,she will go to the Sanlitun every
two or three days.She want to set a free beverage device on the empty place.
"Make people come in and see,and user experiences is the intent." People all
willing to smell,that make me happy,this illustrate they accept the conception
at least.
The next shop locate in Wanxiang city of Hangzhou,opens in August,the design of
shop is still concise,but completely different with the style of the current
lab and Libary.And for the new style of new shop,they are always looking for
shop designer,and now own four,and one will join sooner,there will be 18
people in Nanshi Lou's company.